I believe that the best strategy framework that I have seen work multiple times is the one set by Roger Martin.
I believe that most companies fail when it comes to clarity on both the how to win and management systems.
They either overestimate or underestimate what they need to win or target something completely dependable on external factors while management system is the biggest of all as companies at least big ones, rarely create new process to adapt for single product. That’s why the spin of of new business division for new products and innovation in some cases is the only way forward to what we call elephant organizations
Winning Aspiration: Define purpose and ambitious goals.
Where to Play: Select markets, customers, channels, geographies.
•How to Win: Establish competitive advantage via differentiation or cost.
Thanks Esha, great post. I think so many people start creating something, making something, and shipping something without this product strategy. If they take the time to do it, ultimately this is going to result in a much better product and with it a much more enhanced reputation as well.
Strong argument. One question I kept thinking about is how leads / teams can tell early that they have a strategy problem and not just an execution problem. What signals do you look for before too much time is already sunk?
Thanks Esha, very solid approach.
I believe that the best strategy framework that I have seen work multiple times is the one set by Roger Martin.
I believe that most companies fail when it comes to clarity on both the how to win and management systems.
They either overestimate or underestimate what they need to win or target something completely dependable on external factors while management system is the biggest of all as companies at least big ones, rarely create new process to adapt for single product. That’s why the spin of of new business division for new products and innovation in some cases is the only way forward to what we call elephant organizations
Winning Aspiration: Define purpose and ambitious goals.
Where to Play: Select markets, customers, channels, geographies.
•How to Win: Establish competitive advantage via differentiation or cost.
•Required Capabilities: Build unique skills, assets, resources needed
•Management Systems: Create processes, metrics, structures for execution.
Thanks Esha, great post. I think so many people start creating something, making something, and shipping something without this product strategy. If they take the time to do it, ultimately this is going to result in a much better product and with it a much more enhanced reputation as well.
Exactly! I've also found that the most successful products are those that allow for wiggle room in strategy and are dynamic
Strong argument. One question I kept thinking about is how leads / teams can tell early that they have a strategy problem and not just an execution problem. What signals do you look for before too much time is already sunk?
The right strategy is only everything.